About Me

Hi, my name is William Lai. I’m an experienced art director/graphic designer who creates design solutions that drive results, as well as inspire, motivate and educate. My goal is to concept, create and deliver the right solution that is on strategy and on time.

With over 15 years of award-winning experience, I’m best known for delivering strategically sound and creatively driven concepts and designs. I've worked and designed in a variety of categories and mediums, so my portfolio and background is very diverse.

Over the years, I've worked with the some of the best and brightest minds in marketing for companies and agencies large and small. I'm based in Chicago and available to freelance on site or off.

Recent Contracts

TracyLocke: SC Johnson

Geometry Global/Ogilvy: Coke, Kimberly-Clark, Microsoft, SC Johnson and Unilever

Wunderman: Burger King, Chevron, Microsoft, Nestlé and Ubisoft

Aspen/Epsilon: ConAgra, PepsiCo, Pernod Ricard and Saputo

Arc Worldwide/Leo Burnett: Comcast, Coke and P&G